Graphic Design, Social Media, Style Guides
Co-designer and producer of the University of Miami's 2018 Branding and Style Guide. Using the city's unique environment, architecture and vibe, I executed a brand and identity that intersects the University of Miami with the dynamic energy of the city
Style Guide
Social & Digital Media
9- year Marketing Consultant and Creative Director for Panasonic working with several divisions on marketing and advertising content for both B2B and B2C campaigns. Seamlessly working with senior executives, sales teams, marketing, and Panasonic clients to creative digital, social, and print graphics (and GIFs) for sales presentations, brochures, trade shows, conferences and client venues.
Sales & Information Brochures
Built, hired and managed marketing, creative and production department, establishing nationally recognized branding campaign and award-winning social media strategy and content. Co-designer and creative director for Colorado State University's branding and style guide used on all marketing collateral including website, social media, print, outdoor, animation, video and in stadium/arena video boards.
Designer and producer of dynamic print collateral utilize by Athletic Director, Coaches, Development, Ticket Sales, Sponsorship Sales and the University's main campus marketing department increasing sales, donations, awareness, alumni and student engagement, student athlete participation, and revenue
Working with movie studios, contracted through the movie's production company, Platinum Platypus, Creative Director responsible for the design and production of marketing and advertising collateral for the feature films Bone Tomahawk, 2307 Winter's Dream, and Category 5
Senior executive reporting to Chief Operating Officer and Owner constructing and managing the marketing, creative, IT, and production department. Rendered effective guidance developing and executing a nationally recognized branding and marketing campaign increasing ticket sales and revenue by double digit percentages. Additionally increased digital and social media engagement by triple digit percentages. Rebranded the organization with stunning creative while reenforcing its identity.
Dramatically increasing digital and social engagement with active and passive users. Researching and executing campaigns, promotions, and sharable content using both quantitative and qualitative analysis increasing digital engagement by tripe digit percentages for University of Miami, Tampa Bay Buccaneers, and Colorado State University
Designing and executing digital creative content breaking through the digital cutter and activating users to share posts, build product awareness, drive attendance, and increase sales and revenue
LOGO DESIGN: Designer and co-designer logos for several small, medium and large businesses
